One thing I didn’t realize when I first started a blog is just how important visuals are in this online world. Fast forward to today and taking pictures has become one of my favourite things.
Good photographs are imperative for online businesses, solopreneurs and freelancers as it is a huge factor in growing an audience.
These tips aren’t hard and fast rules but just meant to be guidelines to help you or inspire you with your own picture taking so you can develop your own style and techniques.
These are some things I’ve picked up through my experience and observing some of my favourite bloggers or photographers. I’m still learning as I go, and I definitely don’t think that I produce the best photos (not as good as I want to be) but I hope that this post will be useful, and maybe help fast-track your photo techniques.
a). Natural light is best, always way better than trying to shoot something when it is dark and you have to use an artificial light.
b). When taking photos outside, like portraits or nature pics, only the morning or the sun-setting light is good. UNLESS it is a cloudy, overcast day. Play around with how the light is hitting your subject and you’ll soon learn what looks best.
c). When taking pictures of flat-lays inside, do it next to a sunny window. South-facing windows provide the best light all day long.
2. GRID & COMPOSITION
On your smart phone and camera set it up so that the grid is on when you take pictures to help you compose your shot.
This will help you use the rule of thirds. If you are shooting a single subject, it will often look better if it is placed where the lines intersect on the grid. But sometimes it looks good right in the centre row of the grid too. Again, just play around and see what you like!
A general rule is that if you are taking a portrait and the subject is looking to the right for example, place them more to the left so that there is more space in the area that they are facing. This is more pleasing to the eye.
*bonus tip* – When taking photos for Instagram on your iPhone, have it set to “square” and not “photo”.
3. ADD PROPS AND TEXTURE
This applies to still life and flat-lays. I’ve noticed that the most captivating images of flat-lays for example, are ones that have something like a clothe or clothing that flows and makes a curvy shape. Or a curvy shape is made with other items.
Here I made a curve shape with dehydrated oranges. They are also on a wood texture which is on a linen texture. I feel like this gives it a cozy-home vibe.
Props always make an image look more interesting and they can look nice if they are flowing off one texture to another or creating an organic shape.
I find plain white backgrounds that aren’t textured can look a little sterile but that’s just for my personal taste. Having a nice backdrop can make all the difference if you’re just simply wanting to take a picture of an item. Throw some leaves, or a flower or linen of some sort next to it and you suddenly have a more attractive image.
*a couple more bonus tips*
Edit your pictures – It’s okay to do this because photos never turn out the way we see them in real life and also to add your own artistic flair. My favourite free photo editing apps are Snapseed and A ColorStory. Otherwise I use Adobe Lightroom & Photoshop.
Observe what your favourite bloggers do with their images and try to imitate that. Don’t full out copy exactly what they are doing, but just how they place their objects or use light or whatever. This will help you to develop your own style. Every artist begins by copying, that’s just how humans learn and develop.
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